Cafe Elle Deco + Dedon



I hosted the opening ceremonies of 57th edition of Manila FAME and the official launch of Cafe ELLE Deco + DEDON at SMX Convention Center last Thursday.

Cafe ELLE Deco + Dedon—a concept pop-up café was set-up by ELLE Decoration Philippines to serve as a place for Manila FAME organizers, exhibitors, buyers partners and guests to take a break, hold meetings, catch-up on emails or simply have a coffee.

“Manila FAME is about blowing the horn for Filipino design and talent. Dedon and ELLE Decoration are excellent and well-trusted international brands who believe in this thrust. ELLE Decoration Philippines does not only give the Filipinos access to international information, it also gives Filipino design a stronger voice into its international network,” says Summit Media Deputy Group Publisher Ichi Apostol-Acosta.


The café, inspired by the Philippine nipa hut, was designed by Jinggoy Buensuceso and operated by Coffee Bean and Tea Leaf.


All the furniture like this houndstooth print woven set was from DEDON, whose luxurious line of outdoor furniture is all handcrafted in the Philippines.


Succulents encased in oversized copper containers.


I had to go closer and take this detail photo of the suspended succulents. Gorgeous.


More fashion-inspired furniture weaves from Dedon. This one in tartan plaid.


Hard to believe ELLE Decoration Philippines has just been around for only five issues! They’ve certainly carved a strong influence in the design market.


With Elle Decoration Philippines EIC Becky Kho and Summit Media Publisher Aurora Mangubat-Suarez.


With exhibitors rug and textile designer Inigo Elizalde, bag designer/manufacturer Rita Nazareno of SC Vizcarra and Ito Kish with Japanese buyers.


Kenneth Cobonpue with Pauline Juan of Preview, President of Summit Media Liza Gokongwei Cheng and Associate Publisher of Summit Media Tara Santos.


This year I was not a judge for the Katha Award. I judged the past five shows including Cebu Next. It was refreshing to see who would emerge winners.


The winners of Katha Award.


Ann Ong won again. I’m so happy for her. She’s been designing behind the scenes for many years and decided to come out and market herself last year. She won her first Katha Award last October. With us in photo is Rosvi Gaetos, Executive Director of CITEM (My photo).


Exhibitors. I love the callado embroidered shirt dresses on the women in the right!


Manila FAME buyers and guests. It’s a good season for many exhibitors.


Leo Espinosa, Carisa Cruz Evangelista and Arnel Papa.


Ito Kish with former editor of Real Living Apol Lejano, who now lives as a creative entrepreneur in a pretty island home in Bohol. (My photo).


I wore a K&Company with a lovely floral print, shoes from Zara and the golden south sea pearl studs and strand are from Jewelmer. I got the bag from Aranaz last year. I like carrying this to events because it fits all my touch-up makeup and my Olympus OMD.


Tomorrow, Sunday March 17th is Manila FAME’s last day. It has been open to the public since day one and selling usually happens on the last two days. There is an entrance fee of P500 per person. No kids 12 and under allowed. At SMX Convention Center.

All photos by RR Barretto for Summit Media. Except those indicated from my own camera.



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