This was a big thrill for me. It was my first official event as P&G Beauty Ambassador. And we all had to keep the product top secret. Many of the guests thought I was launching a DAPHNE® fabric softener (nice, but no haha). The words “iconic brand” got them all stumped. I couldn’t even tell my friends what brand we were launching.
Camay was first introduced in 1926 as a “white, pure soap for women.” Camay eventually became known as “the soap for beautiful women.” All around the world, Camay empowered women with confidence and promised them that with every bath “you will captivate him with this fragrance.”
Opus was converted into a boudoir-like setting. Once you entered you could smell the beautiful scents wafting through the air. This is the Creme Vanilla Boudoir. Incidentally all the vignettes were totally “me”. We even have a bed like this at home. Vanilla’s such a yummy scent.
Dynamique Camay Grapefruit Boudoir. A study shows that in the presence of the scent of grapefruit, a woman can be perceived to be 6 years younger than her actual age. This got a lot of reaction when I said this on stage.
Media guests getting into the scent thing.
I wore a dress from Religioso in Greenbelt 5.
Camay Beauty Bar and Body Wash in Romantique Rose, Dynamique Grapefruit and Crème Vanilla variants will be available nationwide starting January 1, 2013.
Camay Beauty Bar Php 14.00 (55g), Php25.00 (80g)
Camay Body Wash Php70.00 (200ml)
Know more about Camay through Facebook.